It’s More Than a Shirt—It’s a Movement for Youth Mental Health
Wear Green. Be Seen. Make a Difference.
This May, during Youth Mental Health Awareness Week, something powerful is happening.
Workplaces, schools, and communities across Southeastern NB are coming together—not just to wear green, but to stand up, show up, and listen for youth struggling in silence.
The Green Shirt Challenge is an annual rallying point to raise awareness, build community, and fund free mental health services for youth through Atlantic Wellness.
2025 Theme: Talk Less, Listen More: Featuring the powerful #SixtySecondsOfSupport Challenge
This Is a Challenge. Are You In?
The Green Shirt Challenge is made for teams.
Get your workplace involved. Rally your staff. Compete for awards like:
- Top Fundraising Team
- Listening Champion Award
- Best Office Spirit
- Most Impactful Post
- Biggest Team Participation
Whether you’re a company, classroom, or sports team—this is your chance to lead with purpose.
Why Join the Movement?
- Because youth are waiting for someone to hear them.
- Because mental health matters more than ever.
- Because one shirt and one minute can turn awareness into action.
- Because YOU can be part of a community that listens, reflects, and funds real change.
Are You Ready to Wear Green, Be Seen, and Make a Difference?
Join the Green Shirt Challenge today.
- Order your shirts.
- Take the mindful minute
- Share your support.
- Fuel mental health services for youth who can’t afford to wait.
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This isn’t just a campaign.
It’s a movement—and it starts with you.
Become a Corporate Sponsor
Put your brand at the forefront of something that matters.
Get noticed. Get involved. Get your team behind a cause that changes lives.
Want to know how your company can lead the movement? Email jessicadunphy@atlanticwellness.org today!
